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Choose a web designer who is knowledgeable, experienced, has good
taste, creative, flexible, responsive, demonstrates the ability to
meet your business objectives, willing to
help you succeed.
The requirements for good web designer have changed since the
introduction of the Search Engines. In addition to the HTML coding,
creative graphic design and good computer programming skills, the
modern web designer faces the challenges of developing an useful
and money-making business tool for the website owner. Good web designer makes sure your
customers and prospects will find your site first on the search
results. This drives free traffic from search engines and saves
advertising dollars. Web site success starts from the beginning of the
web design project. Often, the improvements in site popularity and an
effort to increase traffic tot he web site after site is developed is
costly.
Knowledge of the Internet Marketing trends, Search Engines
requirements, Search Engines quality guidelines, comprehensive analysis in your market niche, and ability
to help you outperform the competition are the qualities that set web
designers apart.
There are thousands web design firms and freelance designers
listed on the Internet and your local Yellow Pages.
How to choose the right web designer? What
to look for? What questions to ask? Whether you are an experienced web
site owner or looking for a web designer to build your first website,
here are few tips for you:
1. The best way to find a good web designer is by referral. Ask your
relatives and friends who own the website. Are they happy with the
web designer they hired?. Do they like their web site? Does the site drive
free traffic from the search engines? Did web their web designer
introduced them to the latest Internet Marketing, Online Advertising
tools or programs? Does this web designer helped them save money? Does
the web designer response quickly to emails and phone calls? Would they recommend this web designer to you?
2. When contacting a web designers, ask how long he or she is in
business of designing the websites,
what kind of professional training does he/she has, how many web sites did
he/she build, does he/she has the experience in developing web sites in
your field and for your application?
3. If you are looking for a bargain, try do-it-yourself Web
Site Builder Service. It offers a full-function, completely
browser-based HTML Editor that allows you to create rich HTML content
without having to know anything about HTML. With thousands of
pre-designed templates to choose from, Site Builder offers many
options to fit your needs. Be aware, that this option requires a lot
of time spent in front of computer.
4. If you are looking for a professional custom web site, you need to
be prepared to talk to your web designer. Do you have a specification
for your project? Do you know what you want and need on your website?
Professional web designer should be able to help you building a
specification for your web project. We always help our clients in web
project specification development. It helps both parties understand
the scope of work, price and timing for the project.
5. Make sure your web designer gives you a formal quotation for your
project with detailed description of each item, features, prices and
lead time. Make sure you review and understand the Terms of the Agreement.
6. Our clients say, that having a local web designer, who can be
easily reached by phone or email is essential. Long distance
relationship does not work no matter how hard both parties try to make
it work.
7. Is it important to you, that your web designer has a fancy
downtown office, toll free phone number and a secretary? Everyone knows,
that lavish office space with European furniture is not free. You, the
customer, will pay for that.
8. Many professional web designers work from home. All they
need is good computer, Internet connection, professional web design
and graphic design tools, Phone, Fax, computer desk and....a
comfortable chair.
9. Beware of self-awarded web designers who label themselves as "the best", "top
10", "top choice" or "we are
#1". These are usually out of work web designers having a
non-related day job,
spying on competition, whining on various forums, and believing that
this behavior will help them get the orders.
10. Beware of the web designers, who create an illusion of web design
portfolio. They buy cheap domain names and set-up a quick web template
to impress prospective customers with a long list of web projects they
never did.
Watch out - there are no real companies or people behind these web
sites. Even the templates look good, the web designer has no hands-on
web developing experience. Here is how to check, if a web designer has
any Real customers: in Google search box type:
link:www.siteaddress.com. If the search result yields links to the
Forums or the Directory listings - AVOID this web designer! He or she
spends more time on forums, than web design projects.
11. Beware of low end web designers. If it sounds too good to be
true - it will probably cost you twice more in re-work and re-design
to meet the quality standard.
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